Pillar 03 · expertise
In-Stadium Engagement
One all-in-one solution for in-stadium engagement: fancam, mass games, quizzes. Easy to use and to moderate.
Who it’s for
Clubs, federations, leagues, broadcasters and brand sponsors operating inside live events: club matchdays, national-team matches, finals and partnership activations at stadiums.
The model
An all-in-one in-stadium platform instead of a stack of point solutions: fancam, mass games, quizzes, polls, votings and lotteries on the stadium screens, with fans joining from their phones. Easy to use and to moderate.
Principles
How this pillar plays.
- The live moment is the product
- Fans become the broadcast, not the audience
- One solution, not a stack of point tools
- Easy to use and moderate, built to run every matchday
Measured by
Stadium participation rate during the activation moment; broadcast pickup; sponsor brand-lift; matchday repeat usage.
Proof
The work behind the pillar.
Product
FanCam
FanCam runs as its own product inside this pillar.
- fancam
- mass games
- quizzes
- polls
- votings
- lotteries
Easy to use and to moderate.
Fan of the Match runs at FC Barcelona, Manchester City, AFC Ajax and the KNVB; SelfieCam ran at Champions, Europa and Conference League finals and EURO 2024.
Ready to make your next campaign stick?
Let’s talk.
